Podcast · The Pitch is Right: Elevator Pitches & Tech Taboo with Monjur, HighGround, and Cavelo

The Pitch is Right: Elevator Pitches & Tech Taboo with Monjur, HighGround, and Cavelo | Episode 5

Three 2024 Pitchet competition contestants join a game-show format episode to sharpen their pitches. Rob Scott (Monjur), Mark Clam (HighGround), and Alex Cahas (Cavelo) each deliver 60-second elevator...

Episode summary

Three 2024 Pitchet competition contestants join a game-show format episode to sharpen their pitches. Rob Scott (Monjur), Mark Clam (HighGround), and Alex Cahas (Cavelo) each deliver 60-second elevator pitches, play Tech Taboo describing their products without key terms, and close with a Two Truths and a Lie round. The format keeps things light while surfacing real product detail.

Rob traces Monjur's origin to a 2022 problem: hundreds of MSP clients with no mechanism to keep their customer contracts updated. He notes Monjur hit one million dollars in recurring revenue within 20 months, now serves over 350 MSPs, and adds roughly 30 new logos per month. The episode doubles as a practical look at how MSP-focused vendors communicate complex value propositions quickly.

Key takeaways

  1. Monjur's contracts-as-a-service model dynamically updates MSP agreements through the cloud, covering MSAs, service attachments, and regulatory compliance documents in one platform.
  2. Monjur currently operates only in the United States and English-speaking Canadian provinces, with no plans to enter additional markets in the near term.
  3. Rob Scott argues that legal services for MSPs are overdue for SaaS-style disruption, including subscription pricing, fast response times, and measurable delivery metrics.
  4. Cavelo's attack surface management platform classifies and locates data risk rather than eliminating it, a key distinction MSPs should communicate clearly to clients.
  5. HighGround frames MSP security conversations around customer-facing visuals tied to frameworks like NIST, helping clients understand spend and sign on for expanded security packages.

"We built it because at the time we had in 2022 hundreds of customers for whom we have developed customer contracts, for whom we had no mechanism to keep their agreements updated."

- Rob Scott

Show notes

In this episode, we have contestants Mark, Robert, and Alex from HighGround, Monjur, and Cavelo respectively. Watch as they compete in our game show-style pitch competition, showcasing their innovative products and services.

Episode Highlights: Robert Scott from Monjur gives an impressive elevator pitch for their contracts-as-a-service solution. Mark Lamb from HighGround tackles the challenge of selling security with his pitch for HighGround. Alex Kehayas from Cavelo demonstrates how their platform helps MSPs manage data risk. Tune in for engaging pitches, fun challenges, and insightful tech talk! Don’t miss out on the final round, “Pitch It or Ditch It,” where our guests share two truths and a lie about their companies.

Guest Information:

Mark Lamb, HighGround, highground.io Robert Scott, Monjur, monjur.com Alex Kehayas, Head of Marketing at Cavelo, cavelo.com

Watch here.