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Why MSPs Need Community-Led Growth Now
Ken "KP" Patterson joins Rob Scott to make a compelling argument: MSPs do not grow by selling more. They grow by becoming better. KP breaks down why community-led enablement is the real driver behind scalable MSP success. He explains how peer learning, shared best practices, and collaborative problem-solving create advantages that no amount of outbound sales can replicate. The conversation challenges the default MSP growth playbook of "hire more salespeople and run more ads." KP argues that the MSPs investing in community, both internally with their teams and externally with peers, are building compounding advantages that grow over years. For MSP owners who feel like they are running on a growth treadmill, this episode offers a fundamentally different approach to building a business that scales.
Why MSPs Must Go Passwordless Now
Danny Obaseki of Kzero joins Rob Scott to explain why passwordless authentication is not a future trend but a present necessity for MSPs and SaaS environments. Danny breaks down how biometrics are replacing passwords and how the shift to passwordless reduces risk in an AI-driven threat landscape where credential theft and phishing attacks are becoming more sophisticated by the day. The conversation covers the practical steps MSPs can take to start transitioning their clients to passwordless authentication. Danny explains why waiting is risky: as AI makes phishing and credential attacks more effective, passwords become an increasingly weak link. For MSPs looking to differentiate on security and reduce client risk, passwordless is a clear opportunity to lead.
AI Service Desk for MSPs: Eliminating Manual Work Through Automation
Bobby Jacobs returns to Talk Tech to go deeper on how AI is transforming the MSP service desk. In this follow-up episode, he explains how Thread is making "death to the ticket" a reality by embedding AI directly into workflows, eliminating manual triage, and automating the repetitive tasks that burn out technicians. Bobby walks through specific use cases where AI handles ticket routing, resolution, and communication without human intervention. The conversation expands into what is next for AI-driven service delivery, including voice support and omni-channel capabilities. Bobby explains how MSPs can improve both technician and end-user experiences simultaneously by letting AI handle the routine while humans focus on complex, relationship-driven work. For MSPs still running traditional service desks, this episode lays out a clear vision of where the industry is headed and how to get there.
Why MSP Contract Standardization Speeds Up Sales (Without Losing Flexibility)
You can have speed, control, and customization, with attorney-supervised structure. If you’re like most growing service providers, you’ve been burned by messy contracts: One client insists on their custom paper. Another deal uses old language. A third needs a quick revision, but legal isn’t available. So you hold off on standardizing your documents because […]
Why Your MSA Shouldn’t Promise a Security Outcome
Clients hire you to help them get secure. But that doesn’t mean you can guarantee they’ll stay secure. If your MSA promises a security outcome rather than a security effort, you’ve taken on a legal obligation that no service provider can realistically meet, leaving you vulnerable to cybersecurity liability. This is one of the most […]
Why Microsoft 365 Is the Biggest Cybersecurity Target for MSPs
Jeremy Young of Huntress joins Rob Scott at IT Nation to break down why Microsoft 365 has become one of the most targeted environments for cyber attackers, and what that means for MSPs. Jeremy shares threat intelligence from Huntress' front lines and explains how the company's rapid growth is fueled by a community-first approach to protecting MSPs and their clients. The conversation goes deep on the specific attack vectors targeting M365 and the practical steps MSPs should take to defend against them. Beyond the technical details, Jeremy discusses how culture, community, and transparency shape Huntress' approach to cybersecurity. He makes the case that MSPs need security partners who share intelligence openly rather than hiding behind black-box solutions. For MSPs whose clients rely heavily on Microsoft 365, this episode is a direct briefing on the threat landscape and how to respond.
Why You Need Legal Language for Trials, Pilots, and POCs
You offer a trial or proof of concept (POC) to win the deal. The client starts using your tools or services. But without clear legal terms, you may be exposing yourself to unpaid work, unrealistic expectations, or even liability. Trials should be simple, but that doesn’t mean they should be informal. MSPs tend to treat […]
Why MSPs Shouldn’t Sign a Customer DPA Without Reviewing the Risk
Data Processing Agreements (DPAs) are often treated as boilerplate, but they’re not. A customer-supplied DPA can silently shift significant liability onto your business if you don’t know what to look for. This is the step many MSPs skip during onboarding. A new customer sends over a stack of documents during onboarding, and the MSA and […]
Scaling to 25,000 MSPs in 90 Countries with GlassHive
Giovanni Sanguily, founder of GlassHive, shares his remarkable journey from growing up in Compton to building a global MSP sales and marketing platform used by over 25,000 providers across 90 countries. Giovanni explains how he identified the gap in MSP marketing tools and built a platform that combines sales enablement, marketing automation, and AI-driven insights into one system designed specifically for the channel. The conversation explores how AI, automation, and better marketing systems are reshaping how MSPs acquire and retain clients. Giovanni breaks down what works in MSP marketing today, why most MSPs underinvest in sales and marketing infrastructure, and how the right tools can turn a local MSP into a growth machine. His personal story adds a compelling layer of resilience and determination that makes this episode about more than just technology.
Live & Linked Terms Pages vs. Static PDF Contracts
The hidden risk of using static pdfs for your contracts. You send a proposal. You attach a PDF with your terms. The client signs and moves on. Seems fine, until six months later, they dispute a renewal clause or a liability term, and you realize the PDF they signed is outdated. The version circulating […]
How to Scale an MSP Sales Team in 2026
Nick Ford, US Sales Manager at Sherweb, shares practical lessons on scaling an MSP sales team and making the transition from individual contributor to effective sales leader. He breaks down why the "hero closer" mindset fails at scale and how building a culture of accountability and data-driven management creates a team that performs consistently. For MSP owners who are still their company's best salesperson, this episode offers a roadmap for building a team that does not depend on them. The conversation also covers the macro trends MSPs need to prepare for in 2026: consolidation, AI monetization, and Microsoft ecosystem changes. Nick explains how acquisitions and platform shifts are reshaping channel dynamics and why sales leaders need to build adaptive teams that can respond to rapid market changes. This episode combines tactical sales management advice with strategic industry perspective.
How to Sell Your MSP in a Sellers Market
Reed Goddard of Evergreen joins Rob Scott at IT Nation to explain how his firm acquires and scales MSPs without integration, and why that model is resonating in today's market. Evergreen operates as a decentralized holding company, preserving the brand, culture, and leadership of each MSP it acquires while providing the advantages of scale. Reed explains why this approach attracts founders who want liquidity but are not ready to walk away. The conversation covers the current state of MSP valuations, AI's impact on margins, and what founders should consider before selling. Reed confirms that today's MSP market remains a seller's market and breaks down what makes an MSP attractive to acquirers. For owners weighing an exit, this episode provides a clear-eyed view of the options, the economics, and the emotional factors that should inform the decision.
Startup Growth in the MSP Channel at Scale
Tatum Treadwell from Channel Program joins Rob Scott live at IT Nation to share how her company scaled from 50 to nearly 400 MSP partners in a single year. She explains how data discipline, AI-driven benchmarking, and startup-speed execution are reshaping what growth looks like in the modern MSP channel. The conversation offers a rare inside look at how a fast-moving startup navigates the channel landscape. Tatum breaks down the operational choices that enabled that growth: ruthless prioritization, data-driven partner selection, and a culture of testing and iteration. She also discusses how AI-powered benchmarking tools help MSPs compare their own performance against the broader market, creating a feedback loop that drives continuous improvement. For MSPs and vendors alike, this episode is a playbook for channel growth in 2026.
Why Your Service Contracts Shouldn’t Act Like Insurance Policies
Your contract should define services, not absorb unlimited risk. You deliver IT, security, or compliance services. You show up. You do the work. You keep systems running. But without clear legal boundaries, a contract can quietly take on a role no service provider intends to play: an insurer. Here’s what that looks like in practice. […]
MSP Exits, AI Risk, and the Private Equity Playbook
Don Viar joins Rob Scott to share the story behind his record-setting MSP exit and the emotional realities of selling a business you built. Don explains how AI uncertainty is accelerating strategic decisions across the industry and why many MSP owners are asking themselves: can I outrun this deal? He walks through the financial framework that guided his decision, weighing the risk of holding out against the certainty of a strong offer today. The conversation goes beyond the numbers to explore what actually drives valuation in today's private equity market. Don argues that maturity, structure, and long-term relationships matter as much as EBITDA multiples. For MSP owners considering a sale, this episode provides both the strategic framework and the honest emotional perspective that most exit conversations leave out.
What Is Next for MSPs in the AI Era
Jay McBain, one of the most influential analysts in the channel, joins Rob Scott to map out the future of managed services in the AI era. Jay breaks down the massive shift from cybersecurity-led growth to AI-driven managed services and explains what it means for MSPs. He describes how the next generation of successful MSPs will combine consulting, automation, and outcome-based delivery into a fundamentally different business model. The conversation goes deep on timing and urgency. Jay argues that MSPs are at the start of a new 20-year technology cycle and the decisions they make now will determine their trajectory for decades. He explains why rethinking your business model today, rather than waiting for the market to force the change, is the single most important strategic decision an MSP owner can make.
Data Discipline, Private Equity, and Practical AI for MSPs
Larry Cobrin from MSP CFO delivers a reality check on what it takes for MSPs to thrive in 2026. He breaks down how data discipline, private equity pressure, and practical AI adoption are converging to reshape the industry. Larry argues that MSP success is increasingly about metrics, profitability, and operational maturity rather than hype, and that founders and PE-backed firms alike need better data to make better decisions. The conversation covers how PE-backed MSPs are raising the bar for operational standards across the industry and what that means for independent operators. Larry explains why selective, practical AI adoption beats the "AI everything" approach and how MSPs can use better financial data to scale smarter. This episode is a grounding force for any MSP owner feeling the pressure to chase trends instead of building fundamentals.
What Happens If a Vendor You Rely on Goes Down?
You provide the service, but behind the scenes, you’re relying on vendors, cloud providers, security tools, AI models, and compliance platforms. What happens when one of them fails? If your contract doesn’t shift that risk, the client may assume you are responsible. Vendor Failures You Can’t Control Cloud hosting outage that knocks your platform offline. […]
How Specific Service Attachments Keep You Protected as You Grow
Your business isn’t standing still. One year, you’re offering IT support. Next, you’re managing compliance, AI integrations, or outsourced data services. But if your contracts don’t evolve with you, your risk does. The secret to staying protected as your services grow? Service Attachments. What Are Service Attachments? Service Attachments (SAs) are add-ons to your Master […]
How to Protect Your Business When Clients Ignore Security Advice
You tell your client they need MFA. Or a backup solution. Or endpoint protection. But they say no. What now? As a service provider or technology consultant, you might feel stuck: you gave the right advice, but they refused it. If something goes wrong, will you still be blamed? Why It Matters Security breaches are […]
How to Avoid Liability When Ad Accounts Are Compromised or Overspend
You’re running ads for a client. Everything’s approved. But then an accident happens, or worse, the client’s account gets hacked. Suddenly, $100K in ad charges show up, and the client expects you to pay for it. Without the right contract terms, this could become your problem. What Can Go Wrong A former employee still has access […]
How to Turn Your Quotes into Enforceable Contracts
You build a proposal. The client accepts. But instead of just listing tasks and pricing, your team adds in legal clauses, maybe a liability limit, or some security disclaimers. That’s a mistake. Orders are for defining what you’re doing, not for managing legal risk. What an Order Should Include Scope of services: What’s being delivered, […]
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How the Monjur Team Uses AI and What They Recommend to Other Businesses
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Monjur Announces Monjur Deal Room
MONJUR WELCOMES AARON PEART AS NEW ACCOUNT EXECUTIVE
Study finds lawyers concerned about AI
MONJUR WELCOMES SAMUEL TEAL AS NEW CONTRACT PLATFORM SPECIALIST
Why Privacy and Security are Important in the Age of AI: Legal Expert Weighs In
eChannelNews Interview with Robert Scott
GDPR, Competitive Edge for MSPs
GDPR: What Every MSP Needs to Know
Is Your Managed Services Pricing Putting You At Risk?
The Best Defense is a Good Offense: How the Certification Revisions will Help Reduce Licensing Liability for MSPs
Privacy & Security Issues in Cloud Contracts
Software as a Service & Cloud Contracts: Avoiding the Risks
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